Amy Alexander’s personal wellness journey leads to a career helping others

Private and duo Pilates sessions are the backbone of Amy's business.

Personal wellbeing has long been a priority for Hamburg’s Amy Alexander. Her wellness journey led her to become a personal trainer in 2007, and later to open Metamorphosis Pilates & Bodywork, Inc. in East Aurora. And on April 23, 2019, she’ll achieve another important milestone — the one-year anniversary of her studio at 268 Main St.

The location — in the heart of a quaint, quiet village surrounded by artisans, history and unique shops — is perfect for providing the private, calming atmosphere so important to her teachings. “I want people who come here to step out of their hectic life and take a moment to focus only on their own health,” Alexander said. “They can then head back into their day and their lifestyle feeling totally recharged.”

The focus at Metamorphosis is on Classical Pilates, Myofascial Release and Reiki.

Private and duo Pilates sessions are the backbone of her business. “Pilates has changed my body, and I truly enjoy seeing the changes in my clients,” said Alexander. “Pilates can help anyone get stronger in all the right places, attain more balance in their body, improve posture, and lead to less pain and tightness. Using the Classical Pilates system and the wide range of equipment it includes allows me to work with individuals of all fitness levels, tailoring the experience to their needs.

“Pilates is strength and flexibility training, using the body and spring-based equipment to get you strong all over, with an emphasis from the hips to the shoulders. It is movement therapy, teaching the brain and body to work more functionally together. Pilates will improve your neuromuscular connections — how the brain talks to the body — and it will help improve your balance and body awareness. Studies have shown that Pilates slows the progression of Alzheimer’s, dementia, multiple sclerosis and Parkinson’s.”

Another offering, myofascial release, is a safe and very effective hands-on technique that involves applying gentle, sustained pressure or traction that is dialed in with the client’s feedback. The client is an active part of the myofascial release session, working as a team with the MFR practitioner to pinpoint areas that have been causing discomfort. The sustained pressure or traction allows the tissue to release, potentially decreasing tightness and/or pain. 

“Depending on the severity of the client’s issue, treatment may require multiple sessions,” Alexander added. “I like to take things on a case-by-case basis and let the client decide when they feel comfortable moving to a maintenance schedule.”

Reiki is a spiritual healing art with its roots in Japanese origin. A Reiki session can help ease tension and stress, plus it can support the body to facilitate an environment for healing on all levels — physical, mental and emotional.

The second-floor East Aurora studio is also a mini gallery, with current works for sale from Maiden of the Waters Channeled Healing Art and the Rowandale Farm and Artisan Centre.

For more information on Metamorphosis Pilates & Bodywork or to schedule an appointment, please call 239-7995, email amy@metamorphosispb.com or visit http://metamorphosispb.com. You can also follow the business on Facebook for frequent updates and to view Pilates videos from the studio.




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